Press Releases
PRESS RELEASE
This page will show the current press release in full. For previous releases please scroll down and download the relevant PDF.
20th October 2011
3 Legged Thing launch latest 2nd Generation range
The world’s coolest tripod brand is launching its ‘2nd Generation’ range this November 2011.
The 2nd Generation Rock Legend Range’ incorporates all of the features of its multiple award-winning predecessor, but with lots of added extras, functionality and capability.
The 26mm range will launch in November, with the 3LT X1.1 Brian, and X1.1a Adrian – both with the new upgrades, plus two new tripods that they have designed – introducing the 3LT X4 Eric, and the X4a Jack.
The new 3LT range is systematic, and is designed so that components can be swapped and replaced with other products within the range, giving us the highest capability and functionality ever. There are six individual foot modifiers, to cope with changing stability in varying conditions and situations. 3LT have added bubble levels to the main furniture, a grub screw to the new mounting plate, new smooth glide leg catches and the brand new 8 core Stealth Carbon Fiber & Mag Alloy tubing.
The new AirHedz have a double bubble on the rear of the clamp, and the knurled knob is positioned under the lens, for much greater access. The smooth ball is 0.5mm larger in diameter than its predecessor, giving it a much more stable action. It’s also 70g lighter! A dial has been introduced that surrounds the main locking knob, allowing perfect one-handed operation. The new heads are sleek, and available in Blue or Black & Copper.
3LT’s patented new AirHed release plate is the first in the world to offer connectivity with Black Rapid sling strap systems, enabling the user to take the camera direct from strap to tripod, without having to undo the plate.
2nd Generation offers the lowest shooting angle, with new 80° legs, bringing the smallest of the tripods to just 125mm from the ground.
As you’ve come to expect from the original series, all of the 26mm tripods feature completely reversible and removable centre columns, to gain back stability, and multi section centre columns for strobe stand conversion, or tri-mono use (use as a monopod, but with the support of a tripod). We use only the highest aircraft grade T6061 Magnesium Alloy in all of our products. The new friction locks are smoother, and require less drag to lock. Even the spring hook has been adapted from ABS Plastic to Mag Alloy, for greater endurance, and now has the additional option of a carabiner loop.
Our brand new 2nd Generation cases are armoured, for better protection against the elements, and are complete with tool pockets. They are also compatible with Black Rapid sling straps.
The 2nd Generation has been designed for multi-functional use, with DSLR’s, HDV cameras, Micro 4/3 cameras, with adaptable formations, and more positions than ever before.
3 Legged Thing is formed of photographers, who design the tripods with photographers in mind. We don’t make tripods. We make tripod systems.
All of our products are designed and engineered in Stagsden, North Bedfordshire.
- Ends -
Editors info:
3 Legged Thing have been making waves since launching in January 2011. In 10 short months the unprecedented demand for products has forced 3LT to move to a new factory, and redesign the entire range for a global roll-out.
3 Legged Thing is a British Company, based on a farm in Stagsden, England. “3 Legged Thing” logo, the “Cog” logo, and “They Came From Stagsden” are all trademarks of 3 Legged Thing LTD.
With an aftercare service that is second to none, sales advice is provided by real photographers who can relate to customers.
For more information on 3 Legged Thing visit www.3leggedthing.com
For editorial content or reviews, please contact Danny Lenihan on 0844 272 7777. Email sales@3leggedthing.com or pr@farahmalik.com . Samples will be available from end of November.
Hi res imagery is available to download from www.ayearinthelifeofbrian.com
Date 16th December 2010
They Came From Stagsden….
Like creatures of the night the 3 Legged Thing’s descended upon Earth on 1.1.11. Not to be feared, however, they have come in peace bringing a fresh approach, innovative technology and products that are built to last.
3 Legged Thing have developed a stunning new ‘Rock Legend Range’, inspired by the music of guitar legends from England and the United States. With a selection of lightweight Carbon Fiber and Magnesium Alloy tripod systems and monopods, there are also ballheads and accessories available, all engineered to the highest standards.
Introducing the first in the Carbon Fiber tripod range, X1 Brian (as in Brian May - from Queen). This Multipod incorporates the concept of a triple section central column, the part that could make this the most significant advancement in tripod technology in recent history. It’s also detachable and removable. As with all the Carbon Fiber and Alloy Multipods X2 Eddie (as in Eddie Van Halen); X1a Adrian (Adrian Smith of Iron Maiden) and X2a Kirk (Kirk Hammett of Metallica), are all complete with a built in easily detachable monopod or if it’s a monopod alone that you’re after, the 1 Legged Thing Bob (Dylan) will be happy to assist. For top-flight professional tripods, look no further than X3 Jimmy (as in Jimmy Page – Led Zeppelin) – a Diamond Weave Carbon Fiber tripod built for the most rigorous conditions.
With a folded height of 40 cm, Brian is the smallest of the range, and yet extends to over 1.9m! Eddie is the great all round tripod, light enough to carry around at just 1.3 kg and the sturdiest has to be Jimmy with a weight capacity of 15kg for heavier equipment, yet still lightweight at 1.6 kg. Adrian is the smallest of the Alloy tripod systems and Kirk is the sturdiest with a weight capacity of 12kg. Bob, the carbon fiber monopod will hold a whopping 14kg.
All the tripods are available to purchase online at www.3leggedthing.com from £109 or as kits with a ballhead of choice. The ballheads are available in two sizes and five exciting metallic colours, so whether it’s Stagsden Blue or Cosmic Rain, there’s a colour to suit all. Individually they are priced from £59.99. All tripod systems come with a carry case and carry strap for portability.
Every product in our catalogue comes with a 5 year warranty, and free servicing and repair out of warranty, for life. (replacement parts are available at cost to original owners who register their products on the website. Labour charges for servicing and repair are free also to those customers.)
For further information and to keep up with the latest on 3 Legged Thing visit www.3leggedthing.com or call 0844 272 7777. You can even join our facebook group www.facebook.com/my3leggedthing or follow us on Twitter at www.twitter.com/3leggedthing. Check out the selection of video’s on You Tube www.youtube.com/user/3leggedthing
- Ends -
Notes to Editors:
3 Legged Thing and the Thing Cog Logo are registered trademarks.
They came from Stagsden..
Brought to you from a converted chicken shed on a farm in the village of Stagsden, Bedfordshire. Our slogan “They Came From Stagsden”, we shout with pride, from our sleepy little domain in the countryside.
Launched on 1st January 2011, 3 Legged Thing has been borne of a desire to move away from the boring, steady, conventional marketing of tripods. Our technology is as innovative as our designs and packaging, and our products are built to last.
With an aftercare service that is second to none, sales advice is provided by real photographers who can relate to customers.
For more information on 3 Legged Thing visit www.3leggedthing.com
Hi Res Imagery is available to download from http://www.3leggedthing.com/Worldwide-Press-Enquiries
For further information on this press release, hi-res images or to request a sample please contact Farah Malik on 07968 850 303 or e-mail pr@farahmalik.com







